Case studies

67 engagements, with the numbers

15 industries across the UK, US, Australia, Europe and Asia, from education and eCommerce to energy and government. Every figure carries its source and period. Some clients are named; others are described by category at their request.

All industries · All roles

All case studies

67 case studies

United Kingdom

Lead Academy

£134,217

Google Ads spend, new account

Education and eLearningMarketing LeadGrowth StrategySEO LeadGoogle Ads ExpertFacebook Ads Expert

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United States

A US kidswear eCommerce brand

$890K

Google Ads cost, 1 Mar – 16 Jul 2023

Fashion, and JewellerySEO LeadGoogle Ads Expert

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Bangladesh

Bajaj Bangladesh

9.1K → 53.8K

Monthly organic traffic (Ahrefs)

AutomotiveSEO Lead

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Australia

Cyanergy

A$559 → A$91

Google Ads cost per conversion

Renewable EnergyGrowth StrategySEO LeadGoogle Ads ExpertFacebook Ads Expert

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United States

A US auto-repair business

6.7K → 34.3K

US monthly organic traffic (Semrush)

AutomotiveSEO LeadGoogle Ads Expert

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United Kingdom

StudyPlex

117 → 10,039

Monthly organic traffic (Ahrefs)

Education and eLearningSEO Lead

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United States

Freedom Media Group

64

Client ad accounts in the manager view

Marketing AgencySEO LeadGoogle Ads Expert

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Australia

WebQem

A$489K

Performance Max cost, 52 campaigns (portfolio)

Marketing AgencySEO LeadGoogle Ads Expert

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Australia

An Australian sports equipment brand

29x

Google Ads ROAS, all campaigns, BFCM 2024

eCommerce and retailSEO LeadGoogle Ads ExpertFacebook Ads Expert

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United States

A US adoption agency

$241 → $84

Cost per lead, old vs new campaigns (sheet)

Non-profitGoogle Ads Expert

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United States

A US luxury watch dealer

502

Google Ads conversions, 16 Mar – 7 May 2023

Fashion, and JewellerySEO LeadGoogle Ads Expert

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Bangladesh

Stayverz

1,730

Confirmed bookings, Nov 2024 – Sep 2026 (platform)

Travel and HospitalityMarketing LeadGrowth StrategySEO LeadGoogle Ads ExpertFacebook Ads Expert

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Australia

Outdoor gear retailer

+40%

Search Console clicks, 3 months YoY

eCommerce and retailSEO Lead

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Australia

Ski & snowboard retailer

+48.7%

Non-brand clicks, Jul – Dec 2024

eCommerce and retailSEO LeadGoogle Ads Expert

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Australia

Cleaning products company

3.37

Google Ads ROAS, Dec 2023

eCommerce and retailSEO LeadGoogle Ads Expert

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Australia

Education resources company

96.5K

Clicks in 3 months (vs 92.3K)

Education and eLearningSEO Lead

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Australia

Listed investment manager

+158%

Impressions, 3 months YoY

Finance and investmentSEO Lead

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Australia

Online broker (FX/CFD)

131K

Search Console clicks in 16 months

Finance and investmentSEO Lead

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Australia

Investment manager

+66%

Impressions, 3 months YoY

Finance and investmentGrowth StrategySEO Lead

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Australia

Independent school

+21%

Impressions, 3 months YoY

Education and eLearningSEO Lead

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Australia & United States

Gate-security hardware manufacturer

+92%

Clicks on target keywords, Jul – Dec 2024

Technology and SAASSEO LeadGoogle Ads Expert

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Australia

Fund manager

31K

Search Console clicks in 16 months

Finance and investmentSEO Lead

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Australia

Gardening products retailer

59K

Search Console clicks in 16 months

eCommerce and retailSEO LeadGoogle Ads Expert

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Australia

Forestry-equipment retailer

$1.05M

Revenue tracked in 2024

eCommerce and retailGoogle Ads Expert

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Australia

Sports-tech company

4.27K

Clicks in 3 months

Technology and SAASSEO Lead

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Australia

Online blinds retailer

312

Clicks in 3 months

eCommerce and retailSEO LeadGoogle Ads Expert

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Australia

Australian online business

86/100

SEO health score (Sep 2023)

eCommerce and retailSEO Lead

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Australia

Flooring manufacturer

17,217

Organic users, Mar – Aug 2023 (baseline)

eCommerce and retailGrowth StrategySEO LeadGoogle Ads Expert

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Australia

Mortgage and investment company

717

Clicks

Finance and investmentSEO Lead

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Australia

Australian state-government business programme

5

focus areas in every Digital Review: analytics, security and speed, website and customer experience, sales and marketing channels, technology

GovernmentSEO Lead

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Bangladesh / online

Afzal Pro

1.4M

Views on the top post

Marketing AgencyMarketing LeadGrowth StrategyFacebook Ads Expert

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United Kingdom

Orbit Technology

3x

Employee of the Month

Education and eLearningMarketing LeadGrowth StrategySEO LeadGoogle Ads ExpertFacebook Ads Expert

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Bangladesh / global

Bdtask

128

Marketplace sales, 20 Jan – 28 Feb 2019

Technology and SAASGrowth StrategySEO LeadGoogle Ads ExpertFacebook Ads Expert

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United States

Nurse staffing network

1,358

Google Ads conversions (undated view)

Healthcare and staffingSEO LeadGoogle Ads Expert

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United States

US jewellery brand

~1.0K → 1.9K

Monthly organic traffic, Dec 2022 – Jun 2023 (Ahrefs)

Fashion, and JewellerySEO Lead

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Germany

Muslim Kids Entertainment (MKE)

86,745

Ad impressions, March 2025

Education and eLearningChildren's productsGrowth StrategyGoogle Ads Expert

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Indonesia

Bali Elite Villas

674

Link clicks for $157.66

Travel and HospitalitySEO LeadFacebook Ads Expert

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United Kingdom

A UK event-ticketing platform

4.64%

Conversion rate, 3–10 Sep 2019

Technology and SAASSEO LeadGoogle Ads Expert

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Hong Kong & Philippines

Hong Kong luxury jewellery brand

56,536

People reached

Fashion, and JewelleryFacebook Ads Expert

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Bangladesh

HR software platform

5,604

LinkedIn impressions

Healthcare and staffingFacebook Ads Expert

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United States

Car-wash membership company

12

B2B leads

Technology and SAASGoogle Ads Expert

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Australia

Sales Manager Pty Ltd

47.8M

Facebook impressions (agency ad account)

Marketing AgencyGoogle Ads ExpertFacebook Ads Expert

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United Kingdom

Best Link Digital

+139

Twitter followers (Nov 2019)

Marketing AgencyGrowth StrategySEO LeadGoogle Ads ExpertFacebook Ads Expert

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United Kingdom

Xnexz

0 → 125

URLs live from a blank page: 2 products, 24 pages, 8 collections, 98 articles

eCommerce and retailMarketing LeadGrowth StrategyAI & AutomationGoogle Ads ExpertFacebook Ads Expert

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United Kingdom

Guesthouse.co.uk

168

keywords in the 12-month organic plan

Travel and HospitalityMarketing LeadGrowth StrategySEO Lead

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United Kingdom

JAK’s Laundry

116

URLs on jakslaundry.com: 44 area pages, 9 sector pages, 30 item pages and 11 blog URLs

Home and Local servicesMarketing LeadGrowth StrategyAI & AutomationFacebook Ads Expert

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United Kingdom

Knowledge Door

36.7K

PageView events in 28 days

Education and eLearningFacebook Ads Expert

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India

Royalish

2.88K

Clicks

Fashion, and JewelleryGoogle Ads Expert

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United Kingdom

UK buffet restaurant

£4,872

spent on the customer-reviews video ad, Nov 2025 – Jul 2026

Travel and HospitalityGrowth StrategyFacebook Ads Expert

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Global

My own digital marketing agency

2022

year my own agency started

Marketing AgencyGrowth StrategySEO LeadGoogle Ads Expert

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United States

Best Puppies Food

11.7K

Google impressions (16 months)

Health and personal careAI & AutomationSEO Lead

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United States

US tutoring company

51

articles published in the SEO content programme

Education and eLearningGrowth StrategySEO Lead

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Global

Banking-software company

110

URLs indexed that should not have been, found in the technical audit

Finance and investmentSEO Lead

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Case study

Home-products publisher

9

articles mapped to keyword clusters

Home and Local servicesSEO Lead

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Australia

IT managed-services provider

SEO audit and strategy deck (WebQem)

Technology and SAASGrowth StrategySEO Lead

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Australia

Food brand on Shopify

Paid search support, Meta Ads audit and Shopify Plus scoping (WebQem)

Health and personal careGoogle Ads ExpertFacebook Ads Expert

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Case study

Louis Emporium

Online store · Website and Merchant Center fixes

eCommerce and retailGoogle Ads Expert

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Bangladesh

Custom Digital

Bangladesh digital agency · Client campaigns and creative

Marketing AgencyFacebook Ads Expert

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Bangladesh

Natural hair-oil brand

Social media creative (via Custom Digital)

Health and personal careFacebook Ads Expert

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Bangladesh

Food-ordering app

Marketing support and positioning (via Custom Digital)

Travel and HospitalityGrowth Strategy

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Bangladesh

Food content brand

Social profiles and brand set-up (via Custom Digital)

Health and personal careGrowth Strategy

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United States

POTS telecom provider

PPC strategy for a US backup phone-line provider

Technology and SAASGrowth StrategyGoogle Ads Expert

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United States

Test-prep company

Digital marketing plan for a US eCommerce product brand (via my agency)

Education and eLearningGrowth Strategy

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Bangladesh

Dairy brand

Keyword research and SEO recommendations

Health and personal careSEO Lead

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United States

A service business

SEO research and audit snapshots for a US agency client

Home and Local servicesSEO Lead

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Case study

Probiotic brand

Merchant Center feed for a probiotic supplements brand

Health and personal careGoogle Ads Expert

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Case study

A Dhaka sweet-shop chain

Brand in my client portfolio

Health and personal care

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